$1.$ The following ad uses what method of persuasion? a$.$ authority b$.$ liking c$.$ consistency c$.$ scarcity $2.$ How is social marketing NOT similar to traditional marketing that promotes products and services? a$.$ social marketing has social benefits b$.$ social marketing attempts to change behaviors c$.$ social marketing is the result of a defined planning process $$ TIP FROM A FORMER SMOKER I started using e$-$cigarettes but kept smoking Right up until my lung collapsed.