1. The following ad uses what method of persuasion?

a. authority

b. liking

c. consistency

c. scarcity

2. How is social marketing NOT similar to traditional marketing that promotes products and services?

a. social marketing has social benefits

b. social marketing attempts to change behaviors

c. social marketing is the result of a defined planning process

TIP FROM A FORMER SMOKER I started using e-cigarettes but kept smoking Right up until my lung collapsed