1. The longer a sponsorship contract is, the better it is for the event promoter, always. (True/False)

2. The contract between an event company and a sponsor is business; the relationship between an event's salesperson and the sponsor's buyer is: (Also just business/ Private/Strained/Personal)

3. Food and soft drinks for your sponsors are considered a soft cost. (True/False)

4. Event promoters are best served by making their event a corporate hospitality paradise. (True/False)