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1. The objective of this consumer sales promotion is to encourage repurchase: a) Sweepstakes b) Loyalty programs c) Samples d) Deals e) Coupons 2. The

1. The objective of this consumer sales promotion is to encourage repurchase:

a) Sweepstakes

b) Loyalty programs

c) Samples

d) Deals

e) Coupons

2. The objective of this consumer sales promotion is to encourage trial.

a) Premiums

b) Sweepstakes

c) Contests

d) Deals

e) Coupons

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