Question
#1. Two segments (Mountain Bike and Road Bike) showed the following data for the most recent year: Mountain Bike Road Bike Contribution to indirect expenses
#1. Two segments (Mountain Bike and Road Bike) showed the following data for the most recent year:
| Mountain Bike | Road Bike | |
| Contribution to indirect expenses | 840,000 | 504,000 |
| Assets with directly used by and identified with the segment | 2,520,000 | 2,184,000 |
| Sales | 3,360,000 | 6,720,000 |
a. Calculate return on investment for each segment in the most direct manner. b. Calculate return on investment using the margin and turnover components.
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Managerial Decision Modeling Business Analytics With Spreadsheet
Authors: Nagraj Balakrishnan, Barry Render, Ralph Stair, Charles Munson
4th Edition
1501515101, 978-1501515101
