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1. What are the challenges that would be most critical for Xiaomi India's market penetration growth strategy for the company to remain competitve? 2. What

1. What are the challenges that would be most critical for Xiaomi India's market penetration growth strategy for the company to remain competitve?

2. What are the attributes and needs of millennial customers? Suggest relevant strategic marketing decisions of Xiaomi India to attract millennial customers.

3. Based on the growth strategies in three main critical areas identified by Barra in the case, which of the area that you think Xiaomi India should focus on and why?

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