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1. What are the customer journeys involved with RK Music Studio? (for simplicity, focus on the 2-3 most important for the business). 2. Based on
1. What are the customer journeys involved with RK Music Studio? (for simplicity, focus on the 2-3 most important for the business). 2. Based on these journeys, who are the business's primary compet...
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
