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1 What can any retailer learn from this case 2 How could AF enhance the total retail experience at each of its store brands 3

1 What can any retailer learn from this case 2 How could AF enhance the total retail experience at each of its store brands 3 Describe several uncontrollable factors that impact AF 4 Analyze AFs overall retail strategy based on the steps discussed in Chapter 3 5 What kind of loyalty programs should AF offer Pres ent details in your answer 6 What recommendations would you suggest to AF as it looks to the future 7 Look at Table 1 and note at least five key points to be learned from the data in tha

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1 What can any retailer learn from this case Any retailer can learn the following from this case The importance of foreign markets to a retailer particular Asian markets Refusing to offer discounts as ... blur-text-image

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