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1. What is the difference between a product line and a product mix? Pick a national company (Nike, Proctor & Gamble, Chevrolet etc.) and describe

1. What is the difference between a product line and a product mix? Pick a national company (Nike, Proctor & Gamble, Chevrolet etc.) and describe both their product line and product mix.

2.What are the main sources of new-product ideas?

3.How do service businesses use off-peak pricing?

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