1) Which of the following deceptions is unethical? a. The researcher should not reveal the identitify of their respondents B. The brand names of products to be compared are falsified C. Individuals involved in the study are protected. d. The respondent response during data collection are free from any influence. 2) Systematic process of research include the following except A. decision making b. problem identification C. analysis D. evaluating alternatives 3. Research that is not trying to solve a specific business problem for an organization but is interested in studying "knowledge in general" is called: a. product-oriented research. B. performance-monitoring research. C. basic research. D. applied research. 4. Business research is: a. Not really relevant. b. About statistical analysis. C. Always complex and difficult to understand. d. About investigating some aspect of business. 5. Managers with knowledge of research do not have an advantage over those without. A. True b. False 6) Another term for fundamental business research is: a. the scientific method b. performance-monitoring research. C. applied research D. pure research. 7. Identifying the critical issues, gathering relevant information, analyzing the data in ways that would help decision making, and implementing the right course of action, are all facilitated by understanding business research. a. False B. True 8. Research that is intended to focus on a specific business decision for a company is called A.applied business research. b.product-oriented research. c. basic business research. d. performance-monitoring research 9. Ethics can be defined as: A. A process of reasoning in terms of the right thing to do. b. The basis of the criminal code C. A list of rights and wrongs. d. Rules governing society 10. Which of the following deceptions is ethical? a. Respondents involved in the study are protected. b. The actual sponsor of the research is concealed. C. The brand names of products to be compared are falsified. d. Projective tests are used