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1. Which of the following descriptions would align most closely with a company that is executing product differentiation strategy A) A manufacturer of a consumer

1. Which of the following descriptions would align most closely with a company that is executing product differentiation strategy

A) A manufacturer of a consumer product for which economies if scale are critical to its success.

B) An auto repair garage that offers low-cost oil changes as a way to create traffic into its facility.

C) A food producer that employs highly skilled and experienced chefs in its R&D function.

D) Fast food restaurant chain that focuses on division of labor tactics to employ and train inexperienced staff.

2. The ________ would be consistent with the main functions/activities of an operational area of a manufacturer.

A) installation of information technology

B) plant maintenance

C) factory activities

D) materials management in a warehouse

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