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1. Which of the following is or could be properly trademarked?Explain each answer. a. Raisin Bran b. Chick-fil-A c. Under Armour d. Fightin' Irish e.

1. Which of the following is or could be properly trademarked?Explain each answer.

a. Raisin Bran

b. Chick-fil-A

c. Under Armour

d. Fightin' Irish

e. Spotify

Read "Clipped!" and "How One Entrepreneur's American Dream Turned into a Copycat Nightmare"

2. Pick a company that interests you. On what forms of intellectual property protection does that company rely (patents, trade secrets, trademark, and/or copyright)? You might choose a prospective employer, a tech company, or a retail company. A web search may be helpful here. Explain your answer.

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