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1. Who are the main competitors of Booster Juice? 2. Refer to emotional branding and brand narratives, and storytelling to explain how you will pitch

1. Who are the main competitors of Booster Juice?

2. Refer to emotional branding and brand narratives, and storytelling to explain how you will pitch the positioning of Booster Juice to your targeted customers

3. Setup the positioning of the Booster Juice brand on your market based on POPs and PODs, as well as brand bull's-eye

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