Question
1) With regards to Amazon entering in different countries, One of the important criteria in the foreign market entry is entry timing (i.e., entering a
1) With regards to Amazon entering in different countries, One of the important criteria in the foreign market entry is entry timing (i.e., entering a market early or late compared to your competition). What do you think are the advantages and disadvantages of being an early entrant to a foreign market?
2) Please also take a look at this article:
https://www.researchgate.net/profile/Shaomin_Li2/publication/5222854_The_Impact_of_Order_and_Mode_of_Market_Entry_on_Profitability_and_Market_Share/links/547260a00cf216f8cfae841c.pdf
It is an article published about 20 years ago and it only focuses on the market entries of foreign companies to China.
What do you think about the findings? For instance, do you think they are still valid today? or do you think those findings would also apply to countries other than China?
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