10) DeLaval sells milking machines and related equipment to Dairy farms. The median size US dairy farm has about 1000 cows and there are nearly 10 million cows total. The efcient milking of these herds 2 or 3 times per day requires highly developed equipment like DeLaval's. DeLava is thinking of offering a new service where service representatives will periodically visit the dairies to inspect the equipment then either repair or replace it for farmers. a) Discuss how they will compare this project to other possible new projects. b) Discuss how their new product development process would proceed if they decide to create this new product/service