10.1 BainBridge Solutions

1. Should Mike create penalties for not using the new program or rewards for using it?

2. How can he make sure managers get trained?

10.3 Greseth-Jackson Manufacturing

1. Put yourself in Dean's position and based on what you know, develop a technology roadmap for introducing CRM

2. What information would be compelling in getting Dean to move forward? What do you anticipate some of his concerns might be?