Question
11. Describe the signage and graphics that you believe they are following. Signage, product display, group related products, Promotional signage , category signage, point of
11. Describe the signage and graphics that you believe they are following.
Signage, product display, group related products, Promotional signage , category signage, point of sale signage,Point-of Purchase Displays or cash-wrap areas
- Describe three (3) elements that you find appealing.
- Describe two (2) elements of the signage and graphics that you would change. Why would you change them and how would your signage and graphics look?
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Strategic Management and Competitive Advantage Concepts and Cases
Authors: Jay B. Barney, William Hesterly
5th edition
133129306, 0133127400, 9780133129304, 978-0133127409
