1.2 MARKET ANALYSIS Ladies' open-air wear has developed into a billion-dollar specialty in the garments business. The fame of the Internet has dispatched various online stores for ladies' outdoor wear; however, no ladies' open-air organization we are aware of is solely selling their items on the web. However, the key is enhanced informal exchange through web-based media, with an accentuateon on substance and supposition pioneers identified with an open-air design and ladies' wellbeing and lady's wellness locales. Our informing will zero in on killing the trade-offs others make and venturing up to the unmistakable style of Allure Culture. Furthermore, online media will likewise be a powerful advertising instrument in carrying clients to our site