Question
12.1 The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for
12.1
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |||||||||
Sales | $ | 928,000 | $ | 267,000 | $ | 403,000 | $ | 258,000 | ||||
Variable manufacturing and selling expenses | 463,000 | 112,000 | 196,000 | 155,000 | ||||||||
Contribution margin | 465,000 | 155,000 | 207,000 | 103,000 | ||||||||
Fixed expenses: | ||||||||||||
Advertising, traceable | 69,800 | 8,600 | 41,000 | 20,200 | ||||||||
Depreciation of special equipment | 43,600 | 20,100 | 7,800 | 15,700 | ||||||||
Salaries of product-line managers | 116,200 | 40,900 | 38,700 | 36,600 | ||||||||
Allocated common fixed expenses* | 185,600 | 53,400 | 80,600 | 51,600 | ||||||||
Total fixed expenses | 415,200 | 123,000 | 168,100 | 124,100 | ||||||||
Net operating income (loss) | $ | 49,800 | $ | 32,000 | $ | 38,900 | $ | (21,100) | ||||
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
2. Should the production and sale of racing bikes be discontinued?
3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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