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150 words total for both questions. Link to video. https://www.youtube.com/watch?v=k69i_yAhEcQ (1) Why do about 70% of Organizational Change Management efforts fail? (2) How can we

150 words total for both questions. Link to video.

https://www.youtube.com/watch?v=k69i_yAhEcQ

(1) Why do about 70% of Organizational Change Management efforts fail?

(2) How can we make change management more effective? What do the video case studies suggest?

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