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18- Entrepreneurs who play in complex and dynamic markets should try to outperform their competitors via products and service innovation. Which of the following
18- Entrepreneurs who play in complex and dynamic markets should try to outperform their competitors via products and service innovation. Which of the following can be sible outcome of this kind of innovations? a) Product diversification b) Complex buying behavior Marketing strategy Differentiation Competitive advantage
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Financial and Managerial Accounting
Authors: Jerry J. Weygandt, Paul D. Kimmel, Donald E. Kieso
2nd edition
978-1119036357, 1119036356, 1118338413, 1118334264, 978-1118338414, 978-1118334263
