1,An opposite to ethical imperialism is the concept of

a,Liberalism

b,"Don't worry about local andregional ethics"

c,"When in Rome do like the Romans do"

d,Pacificism

2The luxury market is characterized by...

a,Fewer competitors than in a mass market

b,low cost,high volume strategy

c,the ubiquitious proliferation of advertising

d,The use of a proliferation of advertisements that are constantly changingto sell the product or service

3,Having valuable but common resources and capabilities lead to:

Distinct competitive advantage

Dilemmas about knowing which one to use

Competitive parity

Competitive disadvantage

4, How do institutions reduce uncertainty?

Through arm's length transactions with third partyenforcement

By permitting corporate opportunism

Through the formal, but not informal, elements of institutions

Through assisting the impact of transactions costs

5,The hallmark of theory-building and development is

Multiple replications of the process to prove the theory

To defeat the previous theory

Strategic intuition

Internal consensus ona theory