1)Assume that there are 100 students in the world (I know it is a little low, but for ease...) and 40 of them are pizza eaters. These 40 students purchase 1,000 pizzas in a given time period and 200 of these 1,000 pizzas are pepperoni. What is the CDI for pepperoni pizzas purchased?

50

200

100

500

2)If a company decides to offer a new product where they introduced a new flavor, color, or size of an existing product, this is best described as a:

		Brand extension
		Repositioning extension
		Line extension
		Valuation extension

A products price has increased by 25% but demand has not been affected. It can be concluded that this product has:

		Slightly inelastic demand
		Unitary elasticity
		Inelastic demand
		Elastic demand

3) Given the following information, what is the manufacturer's, wholesaler's, and retailer's markup percentage?

Manufacturers cost = $10

Wholesaler's cost = $15

Retailer's cost = $20

Retailer's Selling Price = $25

		Retailer's Markup = 10% Wholesaler's Markup = 10% Manufacturer's Markup = 50%
		Retailer's Markup = 10% Wholesaler's Markup = 15% Manufacturer's Markup = 60%
		Retailer's Markup = 20% Wholesaler's Markup = 25% Manufacturer's Markup = 50%
		Retailer's Markup = 20% Wholesaler's Markup = 15% Manufacturer's Markup = 50%