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1.b.: Contribution Margin Format Income Statement for Year 1 Parson Vegetable Company Contribution Margin Income Statement Chicken Sensations Sales Cases (number) 1,770,000 Gross Sales $63,720,000.00

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1.b.: Contribution Margin Format Income Statement for Year 1 Parson Vegetable Company Contribution Margin Income Statement Chicken Sensations Sales Cases (number) 1,770,000 Gross Sales $63,720,000.00 Variable Costs Coupons $4.248,000.00 Commission- $3,823,200.00 Variable Product Cost* $43,210,125.00 Total Variable Cost $51,281,325.00 Contribution Margin $12,438,675.00 Fixed Costs Slotting Expense' $5,000,000.00 Package Design Expense" $2,000,000.00 Sales Salaries Expense $400,000.00 Retrofit Expense" $400,000.00 Total Fixed Cost $8,800,000.00 Projected Operating Income $3,638,675.00 Contribution Margin Ratio (9%) 19.529% Profit Margin Ratio (96) 5.71%

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