Question
1.Briefly explain the stages of the Product Life Cycle 2. Why does company need to know what stages of the Product Life Cycle its products
1.Briefly explain the stages of the Product Life Cycle
2. Why does company need to know what stages of the Product Life Cycle its products are in?
3.How can marketers extend the life cycle of an established product?
use examples to explain or illustrate
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
