1.Compare Dell's supply chain and logistics innovations with the competitive responses from competitors such as the Apple Store and others.

2.Discuss the emerging supply chain and logistics management factors shown in the video that were already negatively affecting large computer chain stores.

3.Explain how these technology-driven factors were not enough to enable some businesses to survive the online competitive entrance into the market.

4.In what ways may market research have helped prevent these large technology businesses from failing?