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1)Compare revenues in the EMEA operating segment. what does 10-K indicate or attributes as being the primary reasons for the increase in revenue between 2013

1)Compare revenues in the EMEA operating segment. what does 10-K indicate or attributes as being the primary reasons for the increase in revenue between 2013 and 2014? (Look in SEC EDGAR site).
2) How does Starbucks describe its business in the 10-K?

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