1.Competitors

a)Identify the top 2 competitors of your business. Compare and contrast what they do similarly or different with your business.

b)What do you think are the factors for success in this industry (identify 4-5 factors), input them in a table (as below) and then indicate which companies fulfill them. Support your position with research where appropriate.

Key Success Factors Competitor #1 Competitor #2. Your Company

1.

2.

3.

4.

5.