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1.Conduct a brainstorming session for New Product Development 2. Decide on either a new to the world idea or A modified version of a current
1.Conduct a brainstorming session for New Product Development
2. Decide on either a new to the world idea or A modified version of a current product/service
3. Describe the product and its benefits/features.
4. Decide on the new product/services TARGET market and explain how and why you chose this market.
5. Decide on the position of the product in the market and show the 4 ps of the product/service.
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