1.Identify and describe a micro-culture that you belong to using target market profiling variables; consider the following microculture categories or definitions:

Regional

Ethnic

Religious

Income/social class

Demographic/generational

Consumer/brand

AIO

2.Suggest a product or service that might appeal to this group, but which would not target the group as it primary target market.

3.What would the creative strategy look like?

Appeal techniques (Rational vs. Emotional appeal; Humour/Sex/Fear/Product Demonstration/Endorsement etc.)

Source effects (credibility; attractiveness; likeability; meaningfulness)

Message construction (conclusion presentation; comparative strategy; complexity)

just give an relevant information with all queries