1.List (4) four types of work activity plans organisations use to document marketing activities.

2.Outline at least (3) three possible outcomes you could expect from an email or SMS marketing campaign.

3.What methods could be used to review and record email or SMS outcomes?

4.If interim results of email or SMS promotional activities are not favourable; What possible actions could you take and what process would you follow to communicate your actions?

5.Give at least three (3) reasons why you should obtain approval of your activity plan.