Question
1-List four conditions that commonly lead to high levels of buyer power in relation to companies. 2-List one way that Steve Jobs' celebrity helped Apple,
1-List four conditions that commonly lead to high levels of buyer power in relation to companies.
2-List one way that Steve Jobs' celebrity helped Apple, and one way that his celebrity hurt Apple.
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Contemporary Sport Management
Authors: Paul M. Pedersen, Janet Parks, Jerome Quarterman
4th Edition
0736081674, 978-0736081672
