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1.Modern marketing calls for more than developing a good product, pricing it attractively and making it accessible. They must also communicate with their present, potential
1.Modern marketing calls for more than developing a good product, pricing it attractively and making it accessible. They must also communicate with their present, potential stakeholders and the public. Therefore, as marketing manager describe what marketing communication can do for a company and how companies effectively communicate. Also which promotional tool do you think and advisethat best to be implemented by the company ( 6 points)
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