Question
1.One of the most telling ways in which personal selling is advisable over advertising or sales promotion can be seen in situations where a buyer
1.One of the most telling ways in which personal selling is advisable over advertising or sales promotion can be seen in situations where a buyer and seller are face-to-face. When in this situation, a company's salesperson has a chance to provide immediate feedback. What is one of the most important pieces of feedback to deal with?
a. rejectionb. objectionc. interjectiond. obfuscation
2.The use of the Internet in the sales process has been seen by some as a potential replacement for human salespeople. However, this has not proven to be the case and technology has actually allowed salespeople to spend more time actually selling. What type of task does technology allow salespeople to spend less time on?
a. executiveb. administrativec. repetitived. informative
3.What type of sales promotion is being employed when businesses use short-term incentives to convince other businesses in their network to make a purchase?
a. businessb. tradec. industryd. B2B
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