1-What are the key provisions of the following relevant legislation, codes of practice and national standards that affect the marketing operations of an organisation? Write your answer in 50-100 words for each.

1. Marketing Code of Practice
2. Australian Direct Marketing Association (ADMA) Direct Marketing Code of Practice
3. Objectives of the Privacy Act 1988 (Privacy Act)
4. Trade Practices Act

2-Explain why is it necessary that the marketing plan must support the marketing strategy? Answer in 30-60 words.

Briefly in 30-60 words, describe strategic planning in terms of an organisational marketing plan, structure, products and services.

3-What are the four (4) variables that comprise an organisation's marketing program?

Explain what these variables reflect? You must write your answer based on the principles of marketing and marketing mix. (40-60 words)

4-Explain two (2) statistical methods and techniques to evaluate marketing opportunities, including forecasting techniques. Write your answer in 100-150 words.

5-As a marketing professional or analyst, identify and explain five (5) methods to complete market research or business needs analysis to develop more marketing opportunities for an organisation. Write your answer in 200-300 words.

6-What are the internal and external factors that impact or influence an organisation in analysing market opportunities? Write your answer in 100-200 words.

7- What aspects of marketing and business must an organisation analyse before entering into a new market? Write your answer in 100-200 words

8- Identify and explain the five (5) steps that can assist your organisation in expanding a business into a new market. Write your answer in 300-350 words.

9- Describe seven (7) analytical techniques of researching that can be used to enter into a market? Write your answer in 200-300 words.

10- How do you identify opportunities, to ensure market research is likely to fit with organisational goals and capabilities? Write your answer in 100-200 words.

11- What approaches to innovation could you follow to develop potential marketing opportunities? Write your answer in 100-200 words.

12- Discuss one (1) method that you can implement to analyse market opportunities to ensure they fit with organisational goals and capabilities? Write your answer in 200-250 words.

13-What are the risks that can impact an organisation's business position when evaluating new opportunities? Write your answer in 100-200 words

14- What financial capability and risk management criteria you must consider before entering into a new market? Write your answer in 100-200 words.

16- What are five (5) risks that can have an impact on your organisation regarding potential competitors? Write your answer in 250-300 words

17- a. Describe how you can rank marketing opportunities on their viability and likely contribution to an organisation? Write your answer in 50-100 words.

b. Why should we apply a ranking to the strengths and weaknesses and opportunities and threats? Write your answer in 100-150 words.