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1.What is the typical channel arrangement for a high-end fashion brand? Do you think a high-end fashion brand can benefit from multiple types of channel
1.What is the typical channel arrangement for a high-end fashion brand? Do you think a high-end fashion brand can benefit from multiple types of channel arrangements? Why or why not?
2.What is the most appropriate channel arrangement for a luxury chocolate brand?
3.What is the channel strategy for Apple Company? Do you think there is room for improvement or it is the best alternative?
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