Question
1.You are at a dinner party and someone says, It doesnt matter what Customer lifetime value (CLV) is as long as the Customer Acquisition Cost
1.You are at a dinner party and someone says, It doesnt matter what Customer lifetime value (CLV) is as long as the Customer Acquisition Cost (CAC) can be covered by the startups runway. Do you agree or disagree with this statement and why? Ensure you consider all components/sides for full marks. Do you have any examples from our guest speakers or discussions where these metrics helped with their decision-making? (maximum 250 words)
2.At the same dinner party, someone else says, Number of users is a vanity metric for startups. The only customers that matter are paying customers. Do you agree or disagree with this statement and why? Ensure you consider all components/sides for full marks. Do you have any examples from our guest speakers or discussion where the number of users was a vanity metric? (maximum 250 words)
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