Question
1.You are the Director of Marketing for Telus.Your business unit is Telus Wireless Mobile for businesses and for consumers.The business unit sells mobile service.The industry
1.You are the Director of Marketing for Telus.Your business unit is Telus Wireless Mobile for businesses and for consumers.The business unit sells mobile service.The industry is very competitive because it is hard to differentiate from competitors.Therefore, as the Director, your objective is to increase brand awareness and let people know about Telus'"Future Is Friendly" brand slogan.
There are many major media types that you can use to achieve this.
Name 3 major media types that are suitable to achieve this.
AND
Give 3 reasons PER MEDIA TYPE why they are suitable - Point form.
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