1.You have been tasked to produce a Marketing plan for new product development as the Marketing Manager. you should analyze the current situation and provide a marketing plan to overcome the issues by regaining the customer trust. The Marketing plan is requited to be submitted for consideration of the new board of directors.

NOTE: Student needs to address followings:

a.New Strategies and Tactics with marketing mix

b.Use necessary models and technologies

c.TRM

d.Branding

e.Service Innovations

f.CSR Activities