2 5 On the Direct Marketing worksheet, create appropriate range names for Design Fee (cell B8), Cost Per Ad (cell B9), Total Clicks (cell B10), Profit_ Per Click (B11), and Gross Profit (cell B12). 3 Edit the existing name range Design Fee to Design_Fee2021 to reflect the current year. 4 4 6 Use the newly created range names to create a formula to calculate Gross Profit (cell B12) and Net Profit (cell B13). 5 5 Create a new worksheet named Range Names, paste the newly created range name information in cell A1, and resize the columns as needed for proper display. Mac users, use the Insert menu to insert a new worksheet and paste the range names. 6 6 On the Direct Marketing worksheet, use Goal Seek to determine the optimal click rate in order to earn a $5,000 net profit. 7 5 Starting in cell E4. Complete the series of substitution values ranging from 2% to 6.5% at increments of .50% vertically down column E. 8 3 Enter references to the Gross Profit and Net Profit in the correct location for a one-variable data table. 9 6 Complete the one-variable data table, and then format the results with Accounting Number Format with two decimal places. 10 Apply custom number formats to display Gross Profit in cell F3 and Net Profit in cell G3. 4 11 4 Copy the response rate substitution values from the one-variable data table, and then paste the values starting in cell 14. File Home Insert Draw Data Review View Developer Add-ins Help Team LA Calibri 11 B I U AA AY Page Layout Formulas General $ % = = 88 Alignment Number Conditional Formatting Format as Table Cell Styles Insert X Delete T Format Paste Editing Ideas Sensitivity V Clipboard Font Styles Cells Ideas Sensitivity A19 X B C D E F T J K L 1 Direct Marketing 10000 5.00% 2 3 Inputs 4 Number of Ads 5 Click Rate 6 7 Parameters 8 Design Fee 9 Cost Per Ad 10 Total Clicks 11 Profit Per Click 12 Gross Profit 13 Net Profit 14 $ $ 2,000.00 2.25 500 12.50 $ 15 16 2 5 On the Direct Marketing worksheet, create appropriate range names for Design Fee (cell B8), Cost Per Ad (cell B9), Total Clicks (cell B10), Profit_ Per Click (B11), and Gross Profit (cell B12). 3 Edit the existing name range Design Fee to Design_Fee2021 to reflect the current year. 4 4 6 Use the newly created range names to create a formula to calculate Gross Profit (cell B12) and Net Profit (cell B13). 5 5 Create a new worksheet named Range Names, paste the newly created range name information in cell A1, and resize the columns as needed for proper display. Mac users, use the Insert menu to insert a new worksheet and paste the range names. 6 6 On the Direct Marketing worksheet, use Goal Seek to determine the optimal click rate in order to earn a $5,000 net profit. 7 5 Starting in cell E4. Complete the series of substitution values ranging from 2% to 6.5% at increments of .50% vertically down column E. 8 3 Enter references to the Gross Profit and Net Profit in the correct location for a one-variable data table. 9 6 Complete the one-variable data table, and then format the results with Accounting Number Format with two decimal places. 10 Apply custom number formats to display Gross Profit in cell F3 and Net Profit in cell G3. 4 11 4 Copy the response rate substitution values from the one-variable data table, and then paste the values starting in cell 14. File Home Insert Draw Data Review View Developer Add-ins Help Team LA Calibri 11 B I U AA AY Page Layout Formulas General $ % = = 88 Alignment Number Conditional Formatting Format as Table Cell Styles Insert X Delete T Format Paste Editing Ideas Sensitivity V Clipboard Font Styles Cells Ideas Sensitivity A19 X B C D E F T J K L 1 Direct Marketing 10000 5.00% 2 3 Inputs 4 Number of Ads 5 Click Rate 6 7 Parameters 8 Design Fee 9 Cost Per Ad 10 Total Clicks 11 Profit Per Click 12 Gross Profit 13 Net Profit 14 $ $ 2,000.00 2.25 500 12.50 $ 15 16