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2. Calculate the market potential for the product in terms of units sold. Enter the number you've calculated in the space provided below. Note: To

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2. Calculate the market potential for the product in terms of units sold. Enter the number you've calculated in the space provided below. Note: To do this, you will have to make some decisions about targeting of segmentis}. what numbers to use, etc. Don't stress! There are various ways to approach this question. You will enter a number here and be given an opportunity to explain your reasoning in the next

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