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2} Identify the top companies in the industry using your own selection of criteria (market capitalization, ROE, or any other financial criteria you wish to
2} Identify the top companies in the industry using your own selection of criteria (market capitalization, ROE, or any other financial criteria you wish to develop.) Your decisions on which set of criteria to use, are to be considered part of the project and your rationalization must be explained. 3} Compile a ratio analysis of the top competitors in the industry using the company's financial statements. You should limit the number of companies you are researching to between 3-5. The ratio analysis should include: a} a 5 year trend analysis of each company selected and compared to the industry averages and b} a competitive analysis of the selected major competitors using four main standards: profitability, liquidity, debt and return on equity
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