2. Kool-Aid is a well-known product among moms and kids and used in many households throughout America. Despite this, Koll-Aid sales had begun to decline. Kraft Foods wanted to find out why heavy users had slowed down their consumption of product and how they could get Koll-Aid back into people's lifestyles. They conducted focus groups, classifying the groups by product usage ranging from heavy users to light users. The heavy users like to drink Kool-Aid all around the year and all family members drink it, not just the children. The heavy users also add more than just water to the mix, they add ingredients such as fruits, fruit juice and club soda and drink Koo-Aid at home. On the other hand, light users perceive Kool-Aid as a summer drink for kids. They are also more likely to head out of the house for socializing and since Kool-Aid is not ready made and portable, they do not use it often. a) Following this focus group, assume that company wants to test these findings. What can be the hypothesis, write at least three hypotheses (15p). b) What would be your research design and data collection method in order to test your hypotheses?(15p) 2. Kool-Aid is a well-known product among moms and kids and used in many households throughout America. Despite this, Koll-Aid sales had begun to decline. Kraft Foods wanted to find out why heavy users had slowed down their consumption of product and how they could get Koll-Aid back into people's lifestyles. They conducted focus groups, classifying the groups by product usage ranging from heavy users to light users. The heavy users like to drink Kool-Aid all around the year and all family members drink it, not just the children. The heavy users also add more than just water to the mix, they add ingredients such as fruits, fruit juice and club soda and drink Koo-Aid at home. On the other hand, light users perceive Kool-Aid as a summer drink for kids. They are also more likely to head out of the house for socializing and since Kool-Aid is not ready made and portable, they do not use it often. a) Following this focus group, assume that company wants to test these findings. What can be the hypothesis, write at least three hypotheses (15p). b) What would be your research design and data collection method in order to test your hypotheses?(15p)