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2016 - Anheuser-Busch InBev SA/NV Consolidated Income Statement (in Millions of US Dollars) [Excerpt] 12 Months Ended December 31 2017 2015 Revenue $56,444 $45,517 $43,604

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2016 - Anheuser-Busch InBev SA/NV Consolidated Income Statement (in Millions of US Dollars) [Excerpt] 12 Months Ended December 31 2017 2015 Revenue $56,444 $45,517 $43,604 Cost of sales (21.386) (17,803) (17,132 Gross profit 35,058 27.715 26,467 Distribution expenses (5,876) (4.543) (4,259) Sales and marketing expenses (8.382) (7.745) 6,913) Administrative expenses (3,841) (2,883) (2,560) Other operating income/expenses) 854 732 1,032 Restructuring (468) (323) (171) Business and asset disposal (39) 377 524 Acquisition costs business combinations (155) (448) (55) Impairment of assets (82) Judicial settlement (80) Profit from operations 17,152 12,882 13,904 Finance cost (6,885) (9,216) (3,142) Finance income 378 652 1,689 Net finance income/cost) (6,507) (8,564) (1,453) Share of result of associates and joint ventures Profit before tax 11,076 4,334 12,461 Income tax expense (1,920) (1,613) (2.594) Profit from continuing operations 9,155 2,721 9,867 Profit from discontinued operations 48 Profit of the year 9,183 2,769 9,867 Profit from continuing operations attributable to: Equity holders of AB InBev 7,968 1,193 8,273 Non-controlling interest 1.528 1.594 Profit of the year attributable to: Equity holders of AB InBev 7,996 1,241 8,273 Nor-controlling interest $1,187 $1,528 $1,594 430 16 10 28 1,187 1) Calculate Gross Profit Margin (GPM) for 2015-2017. Order years of highest profitability based on GPM. 2) Calculate EBITDA, EBIT for years 2015-2017. Order years of highest profitability based on EBIT. 3) Calculate Net Profit Margin (NPM) for years 2015-2017. Order years of highest profitability based on NPM 4) Explain AND attribute any differences in ordering of (1-3) above

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