2.2 Critically discuss the process of total quality management as it would apply to Apple. (20) QUESTION THREE [25] "The formula for the layered leadership included clearly defined goals for each, frequent communications among the layers, a shared tempo to keep all layers on track, and continual feedback up and down the layers." Evaluate the contribution of layered leadership as mentioned in the article towards the success of Apple. QUESTION FOUR [25] "Kocienda's leadership of his engineering team's decisions - along with Jobbs's leadership of his top team's decisions - proved foundational for the iPhone's launch. "The iPhone was an act of creativity," Kocienda said, but "it wasn't inevitable." Rather, it was an "accumulation of many small choices by a group of people workina together closelv in a specific time and place." 2.2 Critically discuss the process of total quality management as it would apply to Apple. (20) QUESTION THREE [25] "The formula for the layered leadership included clearly defined goals for each, frequent communications among the layers, a shared tempo to keep all layers on track, and continual feedback up and down the layers." Evaluate the contribution of layered leadership as mentioned in the article towards the success of Apple. QUESTION FOUR [25] "Kocienda's leadership of his engineering team's decisions - along with Jobbs's leadership of his top team's decisions - proved foundational for the iPhone's launch. "The iPhone was an act of creativity," Kocienda said, but "it wasn't inevitable." Rather, it was an "accumulation of many small choices by a group of people workina together closelv in a specific time and place