23. A firm that has no debt will have its return on assets (ROA) equal to its return on equity (ROE).

A)True

B)False

24. A company can increase its equity multiplier by increasing its debt ratio, holding everything else constant in the balance sheet.

A)TRUE

B)FALSE

25. The component of the DuPont equation illustrates the firm's ability to control its expenses is the:

A)FINANCIAL

B) LEVERAGE

C)ASSET TURNOVER PROFIT MARGIN