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23. For a company starting with little or no brand recognition, which of the following is the generally-accepted long-term objective for its influencer marketing programs?
23. For a company starting with little or no brand recognition, which of the following is the generally-accepted long-term objective for its influencer marketing programs? To grow its own influence as a result of working with those that already have it. To protect its brand reputation from competitor attacks. To optimize the qualification process for finding influencers who will mention its brand. To cause influencers to ask other influencers to mention its brand. Question 23 of 24
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