24.According to the article, "Is the Bottom of the Pyramid Really for You?", if a firm is willing to design products specifically for the poor, then demand generation becomes very easy.

A.True

B.False

25.According to the article, "Consumer Goods in Africa," what is the most important factor attracting multinationals to African countries?

A.Political environments in many African countries have become more stable

B.Changes in laws now allow multinationals to enter many African markets more easily

C.Slowing economic growth in emerging markets outside Africa

D.Many African countries offer economic incentives for job creation

A fast-growing middle class