29. These can be good content ideas for a website a) Play off of holidays b) Refer to general news of interest c) Relate to popular culture: music, movies, award shows d) All of these can be the basis for good content on a website 30. If you can't come up with SMM that is remarkable, an equally great strategy is to be: a) Quiet b) Persuasive c) Helpful d) Accurate 31. Which of the following is not true about social media marketing? a) Have a clear plan and strategy for each social medium you use b) SMM is a strategic part of an overall marketing plan, rarely a stand-alone effort c) As part of an overall plan, SMM does not have to have a goal of its own 32. Email is an important medium to include in a SMM plan. T F 33. YouTube and Amazon are both though to be the #2 search engine. T F 34. An excellent SM to use to reach early adopters is: a) Facebook b) Twitter c) Linkedin d) Snap Chat e) Pinterest 35. An excellent SM to use if you want people to find you as a resource is: a) Facebook b) Twitter c) Linkedin d) Snap Chat e) Pinterest 2-12 PM