2a. Imagine the following scenario: You need to buy a washing machine and you go to the local home appliances store. There are several brands of washing machines available. Provide one example of how you may use the availability heuristic to decide which brand of washing machine to purchase. (10% marks) 2b. One of the washing machine brands, Devanti, consistently emphasises the high energy efficiency of its products. It urges consumers to not accept any brands that have lower than 5- star energy rating. Explain what kind of decision strategy Devanti is prompting consumers to use in this case - compensatory or non-compensatory? If you choose non-compensatory, then identify the specific choice model. Justify your answer. (10 marks) 2c. Imagine that you purchase one of the washing machines in the store. A few days later you go into the same store to buy something else and you see that the washing machine that you purchased is now being sold for $400 less. Use Equity Theory to explain why you may feel that you have been treated unfairly. Use to the input-to-output ratio concept, as per Equity Theory, to explain your perception of unfairness (see Week 10 lesson). Namely, explain what the elements in the input and output ratio are, in this case, and how they contribute to your sense of inequity. (15 marks)